Who Is RUX? The Squamish, BC Brand Behind the 70L Collapsible Gear Box
Who RUX is, what they make, and why the 70L system works for vans and camping.
Words by Michele Underwood | Photos by Michele and images courtesy of RUX.
I discovered RUX while trying to fix clothing storage in my van. What stood out wasn’t just the 70-liter bin—it was the system around it. Rails, hooks, lids, pockets: pieces that connect so you can mount, carry, and reconfigure without starting over.
Who Founded RUX and Why
Founded in 2019 in Squamish, British Columbia by Tony Richardson (industrial designer), Andre Charland (entrepreneur), and Jamie Bond (marketing/storytelling), RUX began with a simple problem: constant re‑packing between bins, duffels, and boxes. The goal was a modular system you can store, carry, mount, and use without starting over each trip. RUX launched via crowdfunding in 2020 and continues to design and test from Squamish, BC.
“Our RUX mission is to make space for the good life by creating the most agile and sustainable systems for people to manage and move their gear.”
— RUX”
What RUX Makes: 70L Collapsible Gear Box & Modular Accessories
RUX 70L packed and open; backpack straps attached for carry-in.
RUX builds a modular storage ecosystem centered on the RUX 70L Collapsible Gear Box. It’s a soft‑sided, weather‑resistant bin that stays open for easy access, carries like a bag (tote/duffel/backpack), and collapses flat when you don’t need it. Around that core live accessories that let you tailor it to your rig:
Press Seal Lid — flexible lid that tightens the seal for dusty, wet travel days.
Utility Rails — bolt to the bin to add mounting/attachment points.
Utility Hooks — slide on the rail and hang from wall hardware (e.g., L‑track rings).
Pockets/Bags/Straps — small‑item organization and carry options.
The result is storage that plays well with vans, SUVs, truck beds, sheds, and boat lockers—without locking you into a fixed cabinet.
RUX Materials & Design: 840D TPU, RF‑Welded Seams, Repairable Parts
RUX’s gear uses 840D nylon coated on both sides with TPU (thermoplastic polyurethane) and RF‑welded seams. It’s the same polyurethane‑coated nylon family you see in many packrafts and some inflatable boats—tough, waterproof, and easy to clean. Most parts are replaceable or upgradeable so you can repair instead of toss, and the collapsible design saves space in small rigs and makes seasonal storage easy.
In practice, the system mindset matters most: instead of one hard box for one job, you get a bin you can hang in a van, toss in a truck bed, or carry into an Airbnb—same core kit, different configuration.
RUX System for Vans: L‑Track Mounts, Slatwall, Easy Carry
Utility Rail and Hook on L-track; 70L hangs off the floor to free up space.
Hangs off the floor to free up ground space for shoes/gear.
Stays open for easy access so you can see what’s inside without a pile‑up.
Works with L-track in vans and SUVs using Utility Rails + Hooks.
Mounts on garage slatwall with compatible hooks when you’re at home.
Lifts out fast when you’re switching to a hotel or reorganizing.
Collapses when your storage needs change.
Pair a 70L with Utility Rails + Hooks and standard L‑track on the wall, and you’ve got a removable closet or gear bay with minimal hardware.
RUX Warranty & Support (Lifetime Guarantee)
RUX backs its gear with a lifetime guarantee on RUX‑made products and supports repairs and replacement parts where possible—keeping gear in use longer and out of landfills.
Who RUX Is For: Van Life, Overlanding, Boats & Garages
Van life & overlanding: clothing, kitchen kits, ski/MTB loads, and camp setups.
Weekenders: throw‑and‑go organization that doesn’t eat garage space.
Guides/teams: modular kits that move between vehicles and basecamps.
Boats/sheds: weather‑resistant storage that won’t turn into a clamshell of loose items.
RUX Price & Value for Van Storage
RUX sits at a premium price point compared with plastic totes and basic duffels. You’re paying for a bin that’s modular, repair‑friendly, weather‑resistant, and collapsible—plus the accessories that let it mount, hang, and carry in different ways. If you need a hard case for crush protection, look elsewhere; if you want flexible storage that works across vehicles and trips, it’s compelling.
FAQs
Is the RUX 70L waterproof?
The fabric and construction are highly weather-resistant, and the Press Seal Lid provides a tight seal for travel days.
Does it fit the L‑track?
With Utility Rails + Hooks, the bin hangs neatly from L‑track rings and similar wall hardware.
Can it carry like a backpack?
Yes—carry options include tote, duffel, and backpack modes.
How do you clean it?
Rinse or wipe out after trips; let it air‑dry. The soft‑sided build makes cleanup easy.
Shop RUX
Bins, lids, rails, hooks, pockets, and new releases—shop direct.
Shop My RUX Setup
These are the exact pieces I own and use.
RUX 70L Collapsible Gear Box ➜ the bins I mount in the van
RUX Packing System Bundle ➜ keeps layers and small items sorted in one bin
RUX Utility Hooks ➜ two per bin for hanging
More Van Gear Reviews That Changed My Van Life
Michele Underwood writes Overland Girl, where she shares gear she uses on real trips—from the Northwoods of Wisconsin to the Ozarks. She values quality and craftsmanship in everything she buys—from outdoor gear to everyday clothes and furniture. Her choices may seem expensive to some, but she believes in buying less and buying better. Longevity matters, both in terms of function and style. Her couch is five years old and still sold at Design Within Reach—that's the kind of timelessness she looks for. Some of the links in this review are affiliate links, which means she may earn a small commission if you buy through them. It doesn’t cost you anything extra, and it helps support her work. She only recommends gear she’d bring herself.
